Turning drivers into damage experts


Chief of Design, UX  Designer,
UI  Designer

COMPANY & year



About 20% of all vehicle accidents happen in parking lots, according to the Insurance Institute for Highway Safety. Though these low-speed collisions are rarely serious, they can be costly, time consuming, and aggravating.

As a user

I want to be able to self-assess my car damage so that I can shorten the claim report process and have a transparent experience - I may also help insurance companies reduce costs and frauds.

Customer journey map

Insurance providers traditionally process the claim through manual steps and checks. If automated, the overall experience can be shortened considerably.

The UX challenge

If we just take collisions, the average insurance policy holder has a collision claim once every 19 years. The second time we see one of our users, they may be owning an autonomous flying car. The onboarding phase has to work like magic, and the product UX requires a learning curve as flat as possible.

Magical onboarding ✨

The onboarding would require the User to insert personal and vehicle information before starting the claim report. Insurance providers can shorten the whole process by sending an invitation with a deep-link to download the App. This deep-link provides all the data required and a shortcut to direct the User to one view where just to confirm the vehicle information - this step can't be skipped as the VIN (Vehicle Identification Number) decoder could fail.

A linear experience

To match insurance providers requirements, the damage report process has been divided into a linear step by step flow.
Each step has its own onboarding screen, creating a friendly and customizable experience
- some insurance providers could shorten the experience by removing one or more steps.

Step 1.
Car confirmation

Step 2.
Mileage photo

Step 3.
Overview car photos

Step 4.
Damage photos

Step 5.
3D damage

Built with Unity

This step is not required but it can reduce the waiting time for the cost estimation from 24-48 hours to a couple of hours.

Step 6.
Review & Submit

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